BIG DATA POLL — National Poll July 12-14, 2025
Weight Variable = Aristotle National Voter File, Confidence Level = 95%
Donald Trump: Approval
TotalStrongly approveSomewhat approveSomewhat disapproveStrongly disapproveUndecided
Thinking back to the 2024 presidential election, for whom did you vote?
2024 Presidential Vote
Sample Size2,696
799
542
272
1,020
63
Donald Trump

Count
Column %		1,355
50.2%
745
93.2%
417
77.0%
118
43.2%
49
4.8%
25
39.9%
Kamala Harris

Count
Column %		1,225
45.4%
43
5.3%
94
17.4%
131
48.1%
935
91.7%
23
36.3%
Prefer not to say

Count
Column %		40
1.5%
5
0.6%
11
2.0%
7
2.8%
8
0.7%
9
14.7%
Someone else

Count
Column %		77
2.9%
7
0.9%
20
3.7%
16
5.9%
28
2.8%
6
9.1%
Generally speaking, would you say things in this country are headed in the right direction, or have they gotten off on the wrong track?
Direction of Country
Sample Size3,022
849
612
342
1,130
89
Right direction

Count
Column %		1,190
39.4%
765
90.1%
343
56.1%
38
11.1%
34
3.0%
10
11.7%
Wrong track

Count
Column %		1,536
50.8%
57
6.8%
141
23.1%
239
69.8%
1,065
94.2%
34
37.9%
Unsure / No opinion

Count
Column %		296
9.8%
27
3.1%
128
20.9%
65
19.1%
32
2.8%
45
50.4%
Please assign either a "positive", "neutral", or "negative" rating to reflect your perception for each of the following.
Current Business Conditions
Sample Size3,022
849
612
342
1,130
89
Positive

Count
Column %		1,030
34.1%
636
74.9%
252
41.1%
65
19.1%
69
6.1%
7
8.3%
Neutral

Count
Column %		1,194
39.5%
188
22.2%
317
51.9%
203
59.3%
428
37.8%
57
64.7%
Negative

Count
Column %		798
26.4%
25
2.9%
43
7.0%
74
21.5%
633
56.0%
24
27.0%
Please assign either a "positive", "neutral", or "negative" rating to reflect your perception for each of the following.
Current Employment Conditions
Sample Size3,022
849
612
342
1,130
89
Positive

Count
Column %		1,063
35.2%
603
71.0%
277
45.3%
69
20.1%
106
9.4%
7
8.4%
Neutral

Count
Column %		1,129
37.3%
207
24.4%
257
42.0%
179
52.2%
427
37.8%
59
66.8%
Negative

Count
Column %		831
27.5%
39
4.6%
78
12.7%
95
27.7%
597
52.8%
22
24.7%
Please assign either a "positive", "neutral", or "negative" rating to reflect your perception for each of the following.
Business Conditions 6-Month Outlook
Sample Size3,022
849
612
342
1,130
89
Positive

Count
Column %		1,192
39.4%
697
82.2%
310
50.6%
67
19.5%
100
8.8%
19
21.3%
Neutral

Count
Column %		885
29.3%
132
15.6%
238
38.9%
180
52.6%
288
25.5%
47
52.9%
Negative

Count
Column %		945
31.3%
19
2.3%
65
10.6%
95
27.9%
743
65.7%
23
25.8%
Please assign either a "positive", "neutral", or "negative" rating to reflect your perception for each of the following.
Employment Conditions 6-Month Outlook
Sample Size3,022
849
612
342
1,130
89
Positive

Count
Column %		1,221
40.4%
693
81.7%
309
50.5%
80
23.3%
120
10.7%
18
20.7%
Neutral

Count
Column %		884
29.3%
131
15.4%
227
37.1%
175
51.1%
300
26.5%
52
58.3%
Negative

Count
Column %		918
30.4%
25
3.0%
76
12.4%
88
25.6%
710
62.8%
19
21.0%
Please assign either a "positive", "neutral", or "negative" rating to reflect your perception for each of the following.
Total Family Income 6-Month Outlook
Sample Size3,022
849
612
342
1,130
89
Positive

Count
Column %		1,118
37.0%
608
71.7%
263
42.9%
88
25.8%
139
12.3%
20
22.4%
Neutral

Count
Column %		1,030
34.1%
198
23.4%
263
42.9%
150
43.9%
372
32.9%
47
53.1%
Negative

Count
Column %		874
28.9%
42
5.0%
87
14.1%
104
30.3%
620
54.8%
22
24.6%
Do you approve or disapprove of the job Donald Trump is doing as President?
Donald Trump: Approval
Sample Size3,022
849
612
342
1,130
89
Strongly approve

Count
Column %		849
28.1%
849
100.0%
0
0.0%
0
0.0%
0
0.0%
0
0.0%
Somewhat approve

Count
Column %		612
20.2%
0
0.0%
612
100.0%
0
0.0%
0
0.0%
0
0.0%
Somewhat disapprove

Count
Column %		342
11.3%
0
0.0%
0
0.0%
342
100.0%
0
0.0%
0
0.0%
Strongly disapprove

Count
Column %		1,130
37.4%
0
0.0%
0
0.0%
0
0.0%
1,130
100.0%
0
0.0%
Undecided

Count
Column %		89
2.9%
0
0.0%
0
0.0%
0
0.0%
0
0.0%
89
100.0%
Next, we'd like to get your overall opinion of some U.S. political leaders. Please indicate if you have a favorable or unfavorable opinion of them — or if you have never heard of them or have no opinion.
Donald Trump: Favorability
Sample Size3,022
849
612
342
1,130
89
Very favorable

Count
Column %		958
31.7%
784
92.4%
134
21.8%
26
7.7%
10
0.9%
3
3.2%
Somewhat favorable

Count
Column %		567
18.8%
44
5.2%
407
66.5%
80
23.4%
17
1.5%
18
20.5%
Somewhat unfavorable

Count
Column %		284
9.4%
10
1.2%
44
7.1%
171
50.0%
36
3.2%
22
24.9%
Very unfavorable

Count
Column %		1,152
38.1%
9
1.0%
20
3.2%
54
15.8%
1,059
93.7%
10
11.2%
Never heard of / No opinion

Count
Column %		62
2.1%
1
0.2%
8
1.3%
10
3.0%
7
0.6%
36
40.2%
Next, we'd like to get your overall opinion of some U.S. political leaders. Please indicate if you have a favorable or unfavorable opinion of them — or if you have never heard of them or have no opinion.
JD Vance: Favorability
Sample Size3,022
849
612
342
1,130
89
Very favorable

Count
Column %		714
23.6%
571
67.3%
101
16.6%
23
6.7%
14
1.2%
4
5.0%
Somewhat favorable

Count
Column %		659
21.8%
194
22.8%
341
55.8%
71
20.7%
40
3.5%
13
15.0%
Somewhat unfavorable

Count
Column %		402
13.3%
37
4.4%
88
14.3%
136
39.8%
126
11.2%
14
16.1%
Very unfavorable

Count
Column %		985
32.6%
23
2.8%
23
3.8%
63
18.4%
864
76.5%
12
13.0%
Never heard of / No opinion

Count
Column %		262
8.7%
23
2.7%
58
9.5%
49
14.3%
86
7.6%
45
50.9%
If the elections for the U.S. House of Representatives were held today, for which party candidate would you vote in your congressional district?
Generic Ballot
Sample Size3,022
849
612
342
1,130
89
Democratic candidate

Count
Column %		1,278
42.3%
88
10.4%
107
17.6%
127
37.2%
930
82.3%
25
28.0%
Republican candidate

Count
Column %		1,241
41.1%
710
83.6%
378
61.8%
92
26.8%
50
4.4%
11
12.6%
Someone else / third party

Count
Column %		187
6.2%
19
2.3%
47
7.7%
49
14.4%
60
5.3%
12
13.0%
Undecided

Count
Column %		316
10.5%
32
3.7%
79
12.9%
74
21.6%
91
8.0%
41
46.3%